New York Fashion Week… Creating Beautiful Skin
Working in the fashion and skin care industry, you SEE very clearly that not everything is one-size-fits-all. There are many skin conditions that can impact what you see in magazines or on television. In fact, it makes our jobs much harder when they’re not under control. Add any special effects make-up to the mix, and the issues can increase a hundred-fold. NY Fashion Week is so much fun, and so much work.
Runways are a little different, because the designer and show producers have an impressionable vibe that they’re looking to achieve. Skin conditions, artificial tanning, tan lines or other visual distractions on the model can take away from the texture and design elements being highlighted down the runway. Although some Designers might choose avant garde or eclectic looks with a flamboyant production to match, the goal is to have the model flow into the look and not dominate it. The designers don’t want you to remember only the model. Their aim is for you to take away the look and feel of the event, and be inspired to purchase while doing so. Last year when I attended an event at the Plaza with Kendall Jenner, I felt bad that her beauty and personal fame overshadowed the occasion. It became the Kendall Jenner Show; not the Designers show. Hey, though don’t get me wrong. Designers love the headlines and the media attention. And no doubt about it; Kendall was gorgeous!
As I’ve mentioned earlier, skin conditions-especially tan lines-are a big distraction. They wreck the flow of the design and production. This is one of the reasons why there are “Go-Sees” in the industry as especially NYFW. Designers want to hand-pick their models to achieve an optimal impact on their work. You might not believe it, but make-up artists and hair stylists get very little time to complete their jobs. In most cases they’re timed (everything about a show is perfectly-timed) at 15 minutes per model. This doesn’t mean that every model gets her own make-up artist, either. There may only be five make-up artists for 15 models. Can you say PRESSURE?
With all that said, my 15 minutes are up. Time to head back to work.
Tan lines aren’t pretty…on anyone.
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