It’s TANNING SEASON and the beachgoers are out in full force. If you count yourself among their number and can’t wait to get out there and soak up some rays, here’s a suggestion: don’t.
Did you know it was an incredibly talented, early 20th Century advertising icon named Edward Bernays who convinced Americans to start eating bacon and eggs for breakfast? Prior to his highly-compensated efforts, most people wouldn’t have had bacon for breakfast any more frequently than they’d have had birthday cake. And now you might be asking yourself that, while a nice piece of trivia, what’s it got to do with tanning? Fair enough.
Somewhere along the way, someone or some group either intentionally or inadvertently convinced many other people they needed to tan in order to improve their appearances. And very few things wield more power over us than vanity. But still, as much as we believe your natural skin tone is by far what suits you best, if there were no health risks associated with tanning, then so be it. Unfortunately though, there are plenty.
A Healthy Bronzed Glow
It’s not the 1920’s anymore. In fact it’s not the 19-anything. Here in 2016 we are considerably more aware of the sun damage associated with exposure to the sun’s harmful UV rays. So if you look upon summertime as the perfect chance to bronze up, please hold on just a second.
That short-lived tan you’ll get while laying out comes at a price. It could be prematurely-aged skin or wrinkles. Perhaps unsightly sun spots. Or maybe Melanoma. If your tanning leads to an untimely treatment of Melanoma, then the price for that tan will likely be your own mortality. That seems worth it to you?
If you must go to the beach this summer, bring a hat, sunglasses and plenty of sunscreen. If possible, use a beach umbrella for shade and an extra blanket to cover up if you start getting too hot. Wearing a Sundicators Wristband will also help to remind you when it’s time to re-apply.
Young people have a tendency to think they’re immortal, but they’re not. No one is. And often it’s wise to let people learn from their mistakes to gain experience. But with Melanoma, that’s not an option. As the only lesson you’re apt to learn will be one that’ll only serve as a future warning to others.
Stay sun-safe this summer. Please.
Sundicators: The Best Skin-surance Under the Sun!
Visit us at Sundicators.com
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